At the 2025 AMC Networks Upfront in New York, Alexandra Daddario decided to shake things up—and I, for one, am delighted. Known for her love of neutrals (often via Dior), Alexandra swapped her signature muted tones for a bold red long-sleeve maxi dress from TOVE’s Pre-Fall 2025 collection.
Red continues to reign supreme as the colour of the moment, and this look proves why. There’s a quiet power in the simplicity of this dress—the clean silhouette, the long sleeves, the elegant length—it didn’t need dramatic cut-outs or embellishment to make an impact. It let the colour do all the talking, and the message was crystal clear: confidence, sophistication, and just the right amount of drama.
She elevated the look beautifully with gold jewellery, striking that ideal balance between luxe and laid-back. And the pièce de résistance? Her Tag Heuer timepiece. As a brand ambassador, it was predictable addition.
This look felt like a breath of fresh air from Alexandra. Simple, elegant, and seriously striking.
Stylist: Emma Jade Morrison.
Credit: John Nacion/Variety via Getty Images / TOVE
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